Knowledge is the Key to Success
The most valuable asset of a company is its employees. They should, therefore, get training continuously. Responsible entrepreneurs recognize this as a worthy investment in the future of the company.
You can also train your customers and support them through the purchase funnel and after the sale. First, you can explain the benefits of your product with an explainer video. Secondly, you can give them an easy-to-understand explainer video for a correct order process. Further, you can create an explainer video about proper installation of your product. In this way, they will be able to assemble your product correctly and therefore avoid complaints.
Similarly, an explainer video for operation instructions allows your customer to use the purchased product fully. It increases his satisfaction, he feels well cared for, and he will buy from you again. In the best case, he will recommend your company to his friends.